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We Empower Merchants Everywhere to Succeed

Founded in 2013, operating globally.
Our success is built on our merchants’ success.

Our story

Founded in 2013, SHOPLINE is a leading and rapidly growing Software-as-a-Service (SaaS) provider, empowering retailers to level up their commerce, helping them to sell, market, and operate their business.

SHOPLINE offers comprehensive unified commerce solutions for merchants, including e-commerce, social commerce, point-of-sale, and customer relationship management suite. SHOPLINE's open architecture and thriving partner ecosystem provide cutting-edge technologies that help merchants succeed in today's competitive market.

Trusted by over 700,000 merchants, SHOPLINE serves esteemed brands such as MUJI, Lego, German Pool, LANGHAM BEAUTY, Bossini, Medicube, Durex , ICEFIRE.

Headquartered in Singapore, SHOPLINE operates globally with a dedicated team of approximately 2,000 employees.

* Shaded areas represent markets where SHOPLINE has on-the-ground presence

SHOPLINE milestones

Founded

2013

Number of
merchants
served exceeded
100,000

2018

Entered South East Asia
& Mainland China

2019

Number of
merchants
served exceeded
500,000

2022

Entered Australia,
United Kingdom
United States
of America and
Japan

2023

Number of
merchants
served exceeded
700,000

2026